Bobs: Back in Business

Trends come and go, but hairstyles can be a little different (let’s just say we don’t see Billy Ray Cyrus’ 90s mullet making a return to fashion anytime soon). However, one style which seems like it may be here to stay is the bob haircut. (Make sure to read down to the bottom for our Academy Salon  promotion!)

This cut first came into fashion in the early 20th century when Antoni Cierplikowski (credited as the world’s first celebrity hairdresser) started the trend. Some of Cierplikowski’s clients included names such as Coco Chanel, Greta Garbo and Eleanor Roosevelt – many of whom sported the bob-style at some point or another. Following its introduction into the mainstream, this style was made popular by famous personalities of the flapper-era, such as Louise Brooks and Colleen Moore.



In 1963, hairdresser Vidal Sasson made waves in the fashion world by taking scissors to actress Nancy Kwan’s long locks, forming a sharp, geometric bob. This cut was so iconic, it became known as ‘the Kwan’, propelling Kwan and her new style into the pages of the British and American publications of Vogue.


Fast-forward to today, this style is once again serving as a go-to look, worn by many celebrities. Perhaps the most renowned to be associated with the style is Vogue’s Anna Wintour, who has rocked her signature pageboy ‘do for decades. Recently, however, the cut has been sported by pop culture’s both established and rising it-girls.


Lucy Boynton

Actress Lucy Boynton shone on the 2019 Golden Globes red carpet, but it wasn’t her sparkling gown that had people talking – it was her new, choppy bob. The cut was blunt, but paired with her blonde shade and tousled waves, it projected elegance and fun. Credit to celeb hairstylist Jenny Cho (the woman behind many A-listers’ hair transformations) for Boynton’s now-signature look.


Dua Lipa

Dua Lipa is another star who is giving the blunt bob cut some spotlight. After making a name for herself in music, Lipa switched up her long ‘Blow Your Mind’ locks in for a darker, sleek bob. Dua then made news for switching it up again, blowing our minds by going blonde. Hands up if you’re living for it?!


Alexa Chung

British fashion icon Alexa Chung is here for the bob life. Chung has actually sported a few variations of the style over the years, including different tones, textures and trimmings, effortlessly incorporating bangs and layers into the cut.


Kaia Gerber

Another name in the fashion realm who has undergone the chop is Kaia Gerber (daughter of model, Cindy Crawford). Gerber debuted her new style on Instagram in June, dubbing it “the drama cut”.



Bobs come in all sort of shapes, textures and styles, so take a look at some of our tips on how to style your shorter ‘do below…


Lived-In Look

For a more organic and lived-in feel, after shampooing and towel-drying, use Davines’ Your Hair Assistant Blowdry Primer to prep the hair. Spray the product into sections and comb through. Adding in some Liquid Spell will give you texture, volume, strength and lightweight shine, as well as added heat protection. Blow-dry the hair smooth (a good paddle brush makes this task super easy).



Longer Bobs

For longer bobs (or “lobs”) tong or iron curls into the hair – but not too tight. (Top tip: the bigger the section, the looser the curl).


Full Head Waves

To achieve full head waves, allow the hair to cool down after blow-drying. Spray in some More Inside Medium Hold Hairspray, which is a workable spray that enables you easily brush out. To finish off, use some Sea Salt Spray for a beachy, textured look.



Glam It Up

Going out or glamming up? Add more turn to your curl when styling. Prep the hair with Dede shampoo and conditioner, then spritz in some Dede Hair Mist for a lightweight conditioning finish. As a final step, use some Volume Boosting moose to help the hair hold its curl.


If you’re thinking of going for the chop in prep the warmer months ahead, book in at our Academy Salon! We’re offering $10 bob cuts until 22nd November (terms and conditions apply). To book, call 09 308 0670 or come in and see us at 8 Canada Street.

This offer entitles the client to a bob haircut at Servilles Academy Salon for the price of $10. To redeem this offer you must book between Tuesday 22nd October and Friday 22nd November. Bookings are essential and subject to availability. You must mention this offer when booking. This offer can only be redeemed with selected students at Servilles Academy Salon, Tuesday – Friday. Any additional services requested will be at the client’s expense. Additional costs may incur for extra product. Cut must be above the shoulder. This is not available for use in conjunction with any other offer.